Aristocrat Gaming

Case Study

Introduction

Peldon Rose is a leading UK workplace design and fit-out company, known for delivering high-quality, design-led spaces for major brands. For clients like Aristocrat Gaming, expectations are high: the workspace must reflect the brand, support employees, and meet a precise design brief. Achieving this requires careful execution of every fit-out element, including joinery.

80 Strand is a prominent commercial address in central London, making the Aristocrat Gaming project a high-profile fit-out. From the outset, Peldon Rose prioritised finding a joinery partner capable of delivering a bespoke solution at this level.

What WE Provided

WSG Joinery collaborated with Peldon Rose from the early stages, applying value engineering to ensure the joinery package met both design intent and commercial requirements.
 
Here, value engineering extended beyond cost management. WSG Joinery reviewed each element in detail to determine the most effective approach, considering materials, construction methods, and lead times. Each piece was addressed individually to ensure decisions matched the specific needs of the space.
 
80 Strand is a prominent commercial address in central London, making the Aristocrat Gaming project a high-profile fit-out. From the outset, Peldon Rose prioritised finding a joinery partner capable of delivering a bespoke solution at this level.
 
The bespoke joinery package that WSG Joinery designed and manufactured for the project included:
 
  • Tea Points, designed to integrate seamlessly into the workspace and support day-to-day use by Aristocrat Gaming’s team
  • Freestanding Islands, providing flexible workspace and social areas within the office
  • Wall-mounted worktops for focus pods, offering individual work settings that balanced privacy with the wider design language of the space
  • Bookcases, designed to complement the overall fit-out and provide functional storage within a considered aesthetic
  • Media Walls, built to house technology and presentation equipment in a clean, bespoke format
  • Storage Walls, providing high-capacity storage solutions without compromising the visual quality of the space
  • Pelmet Planters, adding a design detail that contributed to the character and feel of the finished environment
 
WSG Joinery designed and manufactured every element, maintaining consistent communication with Peldon Rose throughout. This ongoing dialogue enabled both teams to address design and practical questions promptly, keeping the project on track and ensuring alignment with the overall fit-out.

The Result

The completed joinery package enabled Peldon Rose to deliver the Aristocrat Gaming workspace to the full specifications of the design brief. Each bespoke element, from tea points to pelmet planters, was installed to the required standard, resulting in a finished environment that met client expectations. The ability to work to this level of detail, on a project of this complexity, in a location as prominent as 80 Strand, was essential to the successful delivery of the scheme.
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